Victoria Convention and Visitor Bureau Director Tony Cordo Resigns
Victoria Convention & Visitor Bureau Director Tony Cordo submitted his resignation yesterday, effective April 26, 2016.
“I want to thank Victoria for the opportunity to sell and market this great community,” Cordo said. “I enjoyed the opportunities to work with travel professionals here, and know that Victoria has much to offer visitors. I am confident that even more growth in the travel economy is on the way.”
Cordo joined the Victoria CVB Director in February of 2015. He focused on increased online marketing, increased overnight travel via sports tournaments and other leisure travel opportunities, as well as group sales for meetings and conferences in Victoria.
“My wife is relocating to Maryland for her job otherwise I would still be in Victoria,” Cordo said. “I have found a job at a CVB near to her, so my wife and I can be together,” Cordo added.
Prior to working in Victoria, he worked for seven years with the Greater Columbus Convention and Visitors Bureau.
“Tony is innovative and has great marketing skills, and his ideas have been instrumental in continuing to grow the travel economy in Victoria” said City Manager Charmelle Garrett. “We are sorry to lose him but he accomplished a lot in his time here,” Garrett said.
In Victoria he introduced the highly successful Texas Coastal BBQ Trail, launched a new website for Explore Victoria and focused on digital marketing. The results of the marketing efforts were impressive with an increase in web site traffic of more than 120% while social reach was seen by more than 3.2 million people. The department gave away hundreds of t-shirts to visitors who ate at the barbecue joints on the trail. His staff has plans for implementation of future trail ideas that will be unveiled soon. Cordo also worked well with organizers that brought large events to Victoria, worked to attract and service group meetings in Victoria, and his planning and preparation helped make Bootfest 2015 another very successful event.
The City is currently reviewing its job description for the position and once the job is posted, candidates may submit applications online through the City website.